Happy July 1st, team! Welcome to the first day of the third quarter.
As we talked about last week, the calendar is giving us a gift this month: 23 pure, unadulterated, sellable days. No major mid-week federal holidays slowing down foot traffic, just 23 straight opportunities to get out there and stack your portfolio.
Listen, it’s easy for us to coast into July and treat it like a “slow summer month.” But the reality? How we perform over these next 23 days sets the tone for the entire second half of the year.
Keeping our momentum strong right now is exactly what sets us up for a massive, unstoppable 3rd quarter.
If you redline your engine in July, you won’t just hit your numbers this month—you’ll build a pipeline that carries you all the way through September.
Normally on WWYD (What Would You Do) Wednesday, we break down specific gatekeeper or business owner objection scenarios. But today, because it’s Day 1 of a brand-new quarter, we’re zooming out.
Instead of asking how you’d handle a single merchant, I want to know: WWYD with these 23 days to absolutely crush your July goals and ignite your Q3 momentum?
The 23-Day Math: Where is Your Focus?
To hit your targets by July 31st and build that Q3 runway, you can’t just wing it. You need a game plan. If you were coaching a rookie agent today, which of these strategies would you tell them to deploy?
- Option A: The High-Volume Sprint
- The Play: Hitting 25+ doors a day focusing on quick-turnaround retail, auto repair, and quick-serve restaurants. Capitalizing on summer foot traffic to lock in high-volume, short-sales-cycle deals.
- Option B: The Whale Hunt (B2B & High-Ticket)
- The Play: Spending the first 10 days prospecting strictly B2B, manufacturing, and wholesale businesses. It takes longer to close, but dual-pricing or interchange-plus savings on a $100k/month account would be a massive boost to your entire quarter in one shot.
- Option C: The “Warm-Market” Sweep (Cash Discounting Flips)
- The Play: Circling back to every single merchant you pitched in Q1 and Q2 who hesitated on Cash Discounting/Surcharging. Now that inflation and summer overhead are biting their margins, you go back with a “New Quarter, New Bottom Line” rescue pitch.
WWYD? Drop Your Strategy Below!
Let’s turn the comment section into a strategy war room today.
How are you pacing your 23 days to maintain high momentum? Are you front-loading your prospecting in week one, or keeping a steady daily quota? What’s your target industry for July?
Drop your game plan below and let’s make Q3 the biggest quarter of the year.
Now go get ’em—Day 1 starts right now!
Happy Selling,
David
