Welcome back to another week of Confessions! Grab your lukewarm coffee, take a seat, and let’s talk about a classic trap that burns out more sales reps than cold calling rejection ever could: the endless chase for the “better split.”
If you’ve been in this industry for more than six months or if you read any of the Facebook groups or spend five minutes on LinkedIn you see agents doing it every single day. A rep starts with a solid ISO, builds a modest portfolio, and then gets targeted by a recruiter or a flashy post promising the moon.
Continue reading “Confessions Of a Sales Pro: The ISO Hoppers”